Thursday, 18 October 2012

Case Studies


 Q Magazine Front Cover:
By looking at the front cover of this magazine, it is easy to see that one of the main feature of this magazine is Katy Perry. There is a medium long shot of Katy Perry on the cover of this magazine and a pull quote “I can’t be stopped baby” which makes the reader wonder what she is planning to do where she can’t be stopped. The cover is very plain, no background image.
The logo/masthead, Q is placed in the top left hand corner and is covered by a title ‘1001 songs & Katy Perry’ which shows that this is a well known magazine.
There is a barcode on the bottom right hand corner of the front cover which includes other information such as pricing, issue number etc.
 Contents Page: The contents page is a bit ‘in your face’ with a big image that says ‘1001 songs’ almost coming out of the page, this is one of the main features of this magazine as it is also seen on the front cover (covering the logo/masthead) and that feature is on page 65 as you can very clearly tell by the big 65 in a box.
 Another feature of the magazine Katy Perry is located on the bottom right of the contents page (posing) and the page number for anyone interested in reading about her is also very bold and brightly coloured to let the reader know easily.
 There are other features that might interest the reader on the bottom of the page with images and page numbers.
The rest of the contents of this magazine is listed in categories to make it easier for the reader to find what they are looking for.
 Double Page Spread:
The left hand side of the page is an image of Katy Perry, again, with no background image; she is holding a phone in her hands which shows that she is a busy woman.
She is also smiling which could she has received some good news so she “cannot be stopped”.
The second page is an interview that is set out in a Q&A style. The interview is laid out in 3 columns: the first one is mainly introduction etc and the Q&A begins on the second column.
The questions are in bold to make it easy to tell the difference between what the interviewer is saying and what Katy Perry is saying.
There isn’t a pull quote in this DPS however on the page on the left, there is a small box that says ‘Katy Perry: “Mmm…impressive vibrate functions”
 Q Magazine is published my the Bauer Media Group. The Q music brand has expanded to Radio and Television, with Q Radio and Q TV being music entertainment that specialises in indie, rock and alternative. Q also holds annual music awards in the UK, known as Q Awards. Since they began in 1990, the Q Awards have become one of Britain's biggest and best publicized music awards, helped in no small part by the often boisterous behaviour of the celebrities who attend the event. Bauer Media Group has a 50% stake in the British television company Box Television, the other half owned by Channel 4. Box Television acts as the content subsidiary that produces several popular music television channels, which include: Q TV 4Music Kiss TV Kerrang! TV The Box Magic TV Smash Hits TV
 Top of the Pops
Front Cover:
Everything on this front cover is placed around the main image of the magazine which is the cover star Justin Bieber. Apart from the masthead which goes over the head of Justin Bieber, but not so much that you can’t see his face.
There is a pull quote on the cover next to Justin Bieber which says: “I was bullied!” this makes the reader interested and wants to buy the magazine. This quote is also one of the largest fonts on the magazine.
The cover also has the words ‘107 brilliant bargain buys’ this statement used alliteration which makes it sound more catchy and interesting. Also, the 107 is in a large, black and bold font to attract the readers’ attention.
Other special features have been circled or put in a box which attracts attention but not away from the main feature of the magazine.
 The front cover also includes other well known faces and a variety of different features to get people to buy the magazine even if they don’t like the cover star.
 Contents page:
The contents page has an image of the front cover on it and annotations of which page everything featured on the cover is. The rest of it is divided up into sections such as ‘All About You’ and ‘Wins & Offers’. This makes it easier for the reader to find what they are looking for or something that interests them.
The colours scheme is mainly pink and white. However, features which may be of interest to readers have been highlighted in yellow to make it easy for readers to find interesting articles.
The heading of the contents page is ‘Inside the mag’ which makes it sound a bit more exciting or appealing than just contents- which does sound a bit boring because we know that it is the contents page. This appeals to the target audience who are mainly young girls. The abbreviation of magazine to ‘mag’ is typical of a pop magazine aimed at kids and teenagers to make it seem ‘cool’.
 Double Page Spread:
The first thing that the reader would see when they turn to this page is the pull quote “Yes, I was bullied!” this is in a large, bold font, this is not the only pull quote on this DPS, but it is one of the main ones. It relates him to the audience and makes him seem “real”, he goes through the same things as everyone else. This single quote is enough to draw in the reader and make them want to read the entire article. Reading these quotes make the reader want to know why he may have been bullied or how.
It is easy to see that this was a Q&A interview as the questions are seen in a light blue colour and the answers in black.
The introduction of the article says “Even the world’s biggest star isn’t safe from the haters”. This reaches out to anyone who has been bullied as it’s saying you’re not alone; even the world’s biggest star has been bullied. For those readers who haven’t been bullied it says “Justin sadly admits” which makes the reader feel sorry for him and want to read more to find out how he felt being bullied.
There is a box in the top left hand corner of the page which says that it is an ‘exclusive interview’ which emphasizes how lucky the magazine is to have been able to interview such a big star.
At the end of the interview, there is a box giving advice to anyone who might be being bullied to help them get through bulling, again, to relate to the audience.
The images on the DPS show Justin Bieber dressed up as a school student as this is where majority of bullying takes place (and perhaps where he was bullied). He is carrying a bag on one shoulder and carrying books and a basketball, this could be because basketball may have been a hobby of his at school or how he tried to avoid being bullied (by playing basketball).
The colour scheme on the DPS is very different to the front cover which is mainly pink and white but here the colours used are blue and white.
 Top of the pops magazine is published by BBC Magazines and is a supplementary magazine for the tv show Top of the pops. BBC Magazines was the magazine publishing division of BBC Worldwide, the commercial subsidiary of the British Broadcasting Corporation. It is now part of a new venture called Immediate Media which merged the operation with Origin Publishing and Magicalia.

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